Director of Demand Generation

Permanent | Austin | $125,000 | REF: 4466

Director of Demand Generation
Austin, TX
$110,000 - $125,000 base + additional bonus

ShortList have partnered with one of our long-standing clients looking for a Director of Demand Generation. The ideal candidate will be responsible for creating the overall strategy for all outbound and inbound marketing programs to drive and step-up pipeline expansion.

Requirements
• 5+ years in a Demand Generation role, preferably in the software space
• Demonstrable success delivering earned (SEO/SEM, website, email), paid (PPC, event sponsorships, social), owned channels (web, webinar, podcast) demand generation programs.
• Excellent understanding of how to analyze and optimize conversion rates across the sales and marketing funnel.
• A desire to work both at a strategic level and tactically on projects and campaigns.
• Highly quantitative with a very strong understanding of data.
• Excellent communication (written, verbal, and listening) and decision-making skills.
• Self-motivated, results driven.
• Bachelor's degree

If you would like to be considered for this role you can either apply or reach out to kyle.smyth@shortlist.tech for more information.

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